Being afraid of non-worthy ideas

Keeping in contact with friends is hard. Keeping in contact with unfamiliar people who take the time to read whatever your mind decides it’s worthy of launching in the universe is even harder. So for fear of exposing non-worthy ideas, you push back the time to write and you find yourself updating the blog after more than a month. Yes, I’m talking about myself. What can I say, I’m guilty as charged. But let’s mend that with some excuses/updates/events/non-worthy (?) ideas.

1. I’ve been working on the 42 business, creating more products and preparing for a new fair. And it seems that time does bring good ideas and experience as we appeared to have found our best painting technique yet. (Insert cheeky advertising: products are running out, so if you’ve thought of getting one, do it now! I’m not joking) The last fair we attended was special for us. We decided to go the extra mile in attracting children so we became a bit friendlier by painting our faces which brought us the Best Sales Team Award!

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2. I’ve been reading about the topic of my dissertation (which is an investigation of the current role of traditional above-the-line advertising in a much social-media hyped world) and it appears, to my great delight, that there are people out there who think just like me and there is empirical evidence supporting that advertising is not dead at all, but still supporting the branding and sales of a company to a significant greater extent than social media (more on this to follow, so stay tuned).

3. I’ve been accepted to a next stage in the interview process for the Institute of Direct Marketing Summer School (insert fireworks here yaaaay!) and I couldn’t be more nervous or excited at the thought of having a shot of getting in. Lessons are taught by practitioners and you get to work on a live marketing brief. For more information, visit their page.

4. Enjoyed Easter in no-Internet country Wales with beautiful scenery, mountain walks, cuddles and plenty of chocolate. Sorry, had to get that in.

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Hope to write again soon. Meanwhile, I’ll be pretty much like this.

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